New Logo Announced Ahead of 2018
Hawkeye Downs Announces New Logo
Over the past year, many changes have been made in an effort to start a new era at Hawkeye Downs. This era is all about improving the relationship with everyone we come in contact with including fans, drivers, partners, businesses, and the community.
As we move forward we felt it was necessary to make changes to our brand to signalize this era. This means updating both our logo and our slogan. Our new slogan is “The Knew Place to Go for Fun” because what you thought you knew about Hawkeye Downs has changed. Not only are we the place to go for racing, but plenty of other events including bingo, expo shows, weddings, gun shows, 5K’s, holiday parties, and MORE! People can expect to come to Hawkeye Downs any time of the year for a fun time.
Our new logo identifies with this belief, as it no longer limits peoples perceptions with “Speedway and Expo Center”. Sticking to just “Hawkeye Downs” opens up so many other opportunities we are taking in strides. The new logo also represents colors people are familiar with in the (Hawkeye) state, and is visually more fun to look at.
The team here at Hawkeye Downs is excited about the new era that we have entered, and we are glad you are participating with us in more events in 2018 and beyond. Thank you to every fan, sponsor, and partner we have. Stay tuned for even MORE exciting news regarding next year soon.
Hawkeye Downs Management Team